The internet has splintered the marketing landscape, and live sports are not immune to the departure from traditional platforms into the online space. The..
User-Generated Content Is A Powerful Fundraising Strategy
The growth of charitable donations has slowed considerably in the last two years. As nonprofit organisations look to attract volunteers, user-generated..
Social Media Videos Are Transforming The Beauty & Cosmetics Industry
The beauty and cosmetics industry is often criticised for its inability to change quickly and authentically. And modern brands and tech-savvy newcomers are..
How 360 Video Is Helping NPOs Drive Donations
Virtual Reality video (VR) is revolutionising digital marketing. However, in an industry that is only just emerging, marketers are opting for 360-degree..