All Posts By

Tim Keary

content marketing, digital marketing., video content, Tech Startup

January 16, 2018

Benefits of Video Usage for Tech Startups

In today’s increasingly centralized online market, more and more entrepreneur’s have been driven to starting their own companies to cash in on the action...

video content marketing, IT enteprise

January 02, 2018

How Video Content Can Help IT Enterprises Navigate Industry Trends

It’s no secret that the IT industry is in a constant state of motion. Whether it’s tech companies making the transition to the cloud, machine learning or..

Progammatic Video, Personalization

December 19, 2017

Diving into Perspectives of Video Personalisation (The Possibilities of a Programmatic Approach & Other Tech Innovations)

Each year, the landscape of how we consume video content changes at an alarming rate. More and more publishers are becoming desparate for innovation..

content marketing, Tech, B2B technology, video content marketing, Tech Marketing

November 03, 2017

Key Challenges for Marketing Tech Services

As digital channels become oversaturated with content, B2B technology companies can struggle to reach decision makers and get their voices heard. In such a..

Tech, video marketing, Autoplay, Future of ads, Muted Video Ads

October 25, 2017

Marketing Muted Videos (The Future of Ads After Autoplay Blocking)

For many years now, users have been attempting to shield themselves from a barrage of unsolicited and irrelevant autoplay ads cropping up in the middle of..

advertising, online video, Tech, Ad Blocker, Generation Z

October 20, 2017

The Effect of Ad Blocking on Online Video and An In Depth Look At Gen Z Video Consumption

As an increasing number of online video advertising is reaching our screens, more and more consumers are resorting to ad blockers to take shelter from..

Tech, video content, Virtual Reality, augmented reality, immersive video, video surveillance

October 14, 2017

Online Video Activity Benchmarks in Tech. Based on Forecasts and Trends

In recent years, the mobile video consumption revolution has redefined how brands connect with consumers. As IAB UK’s Chief Marketing Officer James Chandler..