Over the last decade, the digital landscape has changed substantially. Although there have been changes across the digital spectrum as a whole, the rise in..
The Impact Of Social Media on Sports Brands
Sports events and social media go hand in hand. What’s more, the gargantuan volumes of traffic generated through social networks gives brands an opportunity..
NPO’s Need To Look Into Digital Channels
Charities have noticed a decline in donations over the last ten years. Fewer households are supporting non-profit organisations and 50% of the revenue is..
Diving into Perspectives of Video Personalisation (The Possibilities of a Programmatic Approach & Other Tech Innovations)
Each year, the landscape of how we consume video content changes at an alarming rate. More and more publishers are becoming desparate for innovation..