video marketing, beauty video marketing, beauty branding, video creation, beauty brand marketing, mobile video content, mobile video marketing, luxury beauty brand marketing

January 18, 2018

Mobile video is on the rise, here we expose consumer habits

Over the last decade, the digital landscape has changed substantially. Although there have been changes across the digital spectrum as a whole, the rise in..

content marketing, digital marketing., video content, Tech Startup

January 16, 2018

Benefits of Video Usage for Tech Startups

In today’s increasingly centralized online market, more and more entrepreneur’s have been driven to starting their own companies to cash in on the action...

influencer marketing, Travel, Influencers

January 12, 2018

The Impact of Influencers In Travel

The rise of influencer marketing on social media has been noticeable this year. Word of mouth is a dream for companies in the travel sector and as a result,..

Sport

January 10, 2018

The Impact Of Social Media on Sports Brands

Sports events and social media go hand in hand. What’s more, the gargantuan volumes of traffic generated through social networks gives brands an opportunity..

charity

January 08, 2018

NPO’s Need To Look Into Digital Channels

Charities have noticed a decline in donations over the last ten years. Fewer households are supporting non-profit organisations and 50% of the revenue is..

video content marketing, IT enteprise

January 02, 2018

How Video Content Can Help IT Enterprises Navigate Industry Trends

It’s no secret that the IT industry is in a constant state of motion. Whether it’s tech companies making the transition to the cloud, machine learning or..

Travel, Interactive video

December 29, 2017

Check Out The Power Interactive Video Has For The Travel Industry

Interactive video is a relatively new trend in digital marketing, but the travel industry is already finding new ways of using the media to engage..

Progammatic Video, Personalization

December 19, 2017

Diving into Perspectives of Video Personalisation (The Possibilities of a Programmatic Approach & Other Tech Innovations)

Each year, the landscape of how we consume video content changes at an alarming rate. More and more publishers are becoming desparate for innovation..

charity, non-profits, Year-end giving, Year-end fundraising

November 13, 2017

Making the Most of Year-end Giving

The year is quickly drawing to a close and people are beginning to prepare themselves for the holidays. They’re doing their shopping for gifts, decorating..

Sport, Video content stategies, digital football fans

November 09, 2017

Football Related Video Content Strategies For Digital Football Fans

Football fans across Europe and the United States are turning their attention to online platforms to follow their favourite teams. Between May 2016 and May..