charity, video content, non-profits, User-generated content, ugc, fundraising strategy

February 19, 2018

User-Generated Content Is A Powerful Fundraising Strategy

The growth of charitable donations has slowed considerably in the last two years. As nonprofit organisations look to attract volunteers, user-generated..

charity, Personal appeal

January 29, 2018

How to Use Video to Create Personal, Heartfelt Content

One of the things charities struggle the most with is convincing people why their cause needs support. The complexities of causes often escape the public,..


January 22, 2018

How 360 Video Is Helping NPOs Drive Donations

Virtual Reality video (VR) is revolutionising digital marketing. However, in an industry that is only just emerging, marketers are opting for 360-degree..


January 08, 2018

NPO’s Need To Look Into Digital Channels

Charities have noticed a decline in donations over the last ten years. Fewer households are supporting non-profit organisations and 50% of the revenue is..

charity, non-profits, Year-end giving, Year-end fundraising

November 13, 2017

Making the Most of Year-end Giving

The year is quickly drawing to a close and people are beginning to prepare themselves for the holidays. They’re doing their shopping for gifts, decorating..

charity, non-profits, live streaming

October 30, 2017

Live Streaming for Non-profits

There’s nothing quite like being able to watch something live, as it’s happening. The excitement of watching events unfold, being in the know and getting to..

charity, Appeal to Millennials, Young Donors

October 23, 2017

Charitable Millennials - Engaging With Young Donors

What does “charity” mean to you? Is it the act of giving financially to a cause that you believe in? Is it occasionally volunteering some of your time to..

charities, charity, content marketing, Donations

October 16, 2017

Content Marketing for Charities

There has been a growing buzz about content marketing in the last couple of years, and more and more businesses and non-profit organisations are turning..

charity, not-for-profit, Online Video for Charity, Charity video production

October 09, 2017

CharityTube - How Online Video Can Help Boost Your Charity’s Efforts

Twenty-odd years ago, the internet started opening possibilities for all kinds of organisations to get their message out there, but it wasn’t until the..

charity, digital, not-for-profit, video, Funding, non-profits

October 02, 2017

The Giving Nature of Brits - An Insight into the way Brits donate to Charity

There’s a lot going on in our world right now, and it’s easy to feel as though caring for one’s fellow humans has become less of a priority for people. But..