The rise of influencer marketing on social media has been noticeable this year. Word of mouth is a dream for companies in the travel sector and as a result,..
Should Influencer Marketing Play a Part in Your Beauty Brand’s Video Strategy?
The term ‘influencer’ is a common one in the world of digital marketing. If you can get an influencer on board, it helps you strengthen your stance as an..
What Makes Them Tick and How To Engage Them? The two most sought-after generations for beauty brands
Founded in 2005, YouTube has been part of the digital landscape for over 10 years. The platform received an early boost in popularity when it was bought by..
Using Seeding & Influencers To Maximise Your Campaign Reach
Online video continues to play an important part in this age of social media, but noise and competition are dauntingly high as everyone is battling for..