Over the past decade, rapid digital transformation and the ongoing content marketing revolution has forced business owners to embrace new technological..
Content Ideas For Travel Videos - How To Use Video Content Within The Travel Industry
The travel business is arguably one of the best placed industries that can take advantage of online video. Given the product is the destination, tourism has..
Using Seeding & Influencers To Maximise Your Campaign Reach
Online video continues to play an important part in this age of social media, but noise and competition are dauntingly high as everyone is battling for..
How To Distribute Your Video Campaign Across Multiple Social Platforms
Video consumption, creation and publishing have rapidly multiplied, challenging brands to be responsive to the fast-changing landscape. Last year saw a 32%..
3 Ways To Connect Your Video Content With A Social Audience
We recently had a call with a client where we advised them on the best ways to distribute an upcoming video campaign online, and that conversation helped us..
It’s Time To Get Serious About Mobile & Vertical Video
More videos are being consumed on mobile
Smartphones have changed the way we consume video and mobile consumption continues to grow. Last year, the..
4 Best Practices For Leveraging Your Online Video Content
You’ve just made a powerful video that tells a great story for your brand, but what do you do with the content once you’ve created it? Marketers appear to..
Why Your Business Should Think and Act Like a Content Publisher
If your brand owns a blog or video channel and is present on social media, then you are a content publisher, and it’s time to start thinking and acting like..