Tech, video content, video marketing, banks, financial institutions, finance

February 12, 2018

5 Video Marketing Strategies For Banks

Bank customers are dismayed about the amount of low-quality, irrelevant content they receive from financial institutions. Not only do account holders feel..

content marketing, Tech, B2B technology, video content marketing, Tech Marketing

November 03, 2017

Key Challenges for Marketing Tech Services

As digital channels become oversaturated with content, B2B technology companies can struggle to reach decision makers and get their voices heard. In such a..

Tech, video marketing, Autoplay, Future of ads, Muted Video Ads

October 25, 2017

Marketing Muted Videos (The Future of Ads After Autoplay Blocking)

For many years now, users have been attempting to shield themselves from a barrage of unsolicited and irrelevant autoplay ads cropping up in the middle of..

advertising, online video, Tech, Ad Blocker, Generation Z

October 20, 2017

The Effect of Ad Blocking on Online Video and An In Depth Look At Gen Z Video Consumption

As an increasing number of online video advertising is reaching our screens, more and more consumers are resorting to ad blockers to take shelter from..

Tech, video content, Virtual Reality, augmented reality, immersive video, video surveillance

October 14, 2017

Online Video Activity Benchmarks in Tech. Based on Forecasts and Trends

In recent years, the mobile video consumption revolution has redefined how brands connect with consumers. As IAB UK’s Chief Marketing Officer James Chandler..

digital, Marketing, Tech, video, Video Content Consumption

October 09, 2017

Investigating the Video Content Consumption Habits of Tech Decision Makers

Over the past decade, rapid digital transformation and the ongoing content marketing revolution has forced business owners to embrace new technological..

animation, Facebook, facebook video, social media, Tech, video

November 17, 2016

5 Ways Facebook Has Upped Its Video Game Since Last Year

Mark Zuckerberg has announced that Facebook is focussing on putting video first across all its apps, and we’ve noticed the platform has raised its..

animation, apps, content, mobile tv, snapchat, Tech, tv, video, video production

November 02, 2016

Snapchat Is Pioneering Mobile TV

Since bursting onto the scene in 2011, Snapchat has grown to be one of Silicon Valley’s most significant digital platforms.

In just five years, Snapchat..